🔗 Share this article 70s Nightclub Fashion Returns for a Comeback: Shaggy Coats Are the Party Essential Must-Have Although the legendary New York nightclub Studio 54 shut its doors nearly four decades ago, its distinct style impact continues powerful. This season, the focus isn't on sheer bodysuits but on the plush, shaggy coats and wraps favored by celebrities and club-goers alike. With the holiday social calendar approaching, the signature Studio 54 coat is enjoying a significant resurgence. Shopping Data Shows the Popularity Among the hottest items from a latest partnership between a high-street brand and a London label is a cropped, cream, shaggy jacket with oversized lapels. At a leading retailer, online queries for taupe faux fur coats have jumped almost 200% compared to last year. The demand for pre-owned plush finds is also soaring, with queries for synthetic fur increasing by 257% in the past six months on a popular secondhand platform. "This is a one and done coat," says a lead fashion editor, adding that it acts as the central element of an ensemble. The editor likes to wear her personal colossal furry coat with hipster jeans or tights and short shorts. Television Fashion Mirrors the Trend The style is replicated in a latest Netflix romantic comedy series, where a character sports a caramel fuzzy jacket to a casual dinner. When challenged about her daring look, the character replies, "It's what you said to look fancy. It's fashion!" Emergence of the "Glamorous" Aesthetic This look aligns with what a U.S. trend forecaster is terming "boom boom." Inspired by the glamour and opulence of the 1980s New York, this vibe brings to mind wealth, bubbly, smoking, high hemlines, carefree attitudes and, naturally, fur. Similar to that time, the trend is emerging during a volatile economy. This style is all about dressing for the lifestyle you aspire to rather than the one you have to endure. Contemporary Fabrics and Playful Opulence Whereas real fur was omnipresent during Studio 54's heyday, today's versions are primarily made from lambskin—a secondary product of the meat industry—or man-made materials like polyester. The trend embodies a knowing luxury—as if a famous Muppet has taken charge with overblown proportions and surprising colors. Celebrity Endorsement and Limited Drops A London creator was an pioneer of this movement. Her shaggy coats with curly textures have been worn by famous pop stars. Because of high interest, these coats are now only sold in exclusive drops. An forthcoming release includes a pink and charcoal version similar to a giant pom-pom, alongside animal and zebra-print versions with exaggerated fluffy trim. "If you can only purchase a single item, you don't want it to be a plain sweater or a pair of ordinary trousers, you want a standout piece," explains a magazine head. This feeling is echoed by a fashion director at a leading retailer, who calls it "a surprising, fun touch" that avoids the need for a whole new outfit. The Ultimate Mood Lifter Ultimately, the shaggy coat can act as a fantastic pick-me-up. "It won't cost a fortune," says the expert, "and it's going to make you feel glamorous when everything else is pretty gloomy."